Just found this in the Marketing section of the new AIPP (Australian Institute of Professional Photography) website...
"For 2013 we will be carrying full page adverts in each edition of Melbourne Wedding & Bride together with QLD Wedding & Bride.
This campaign is designed to promote to "Brides" greater awareness of Accredited Professional Photographers and the benefit of using an APP. The key message within this campaign is "Look For The Logo"."
Pretty cool to have an image chosen to represent the best of the AIPP Professional Wedding Photographers. Some big names there... I'll take it : )
Just waiting for the Melbourne weddings now....! Remember - 'Look for the logo!' (...and make sure the wedding images are OK too : )